Turn maybe into yes and silence into "what's the next step?"
Have you ever been nurturing a prospect and then they start ...
... ignoring you?
... raising objections?
The difference between salespeople who miss, miss, get lucky, miss again and salespeople who consistently close
The former approach sales like a game of pin the tail to the donkey. Relying on a lot of guesswork and gut feels to decide how to proceed with prospects.
The top salespeople don't come up with approaches and responses on the fly. They follow a system that has been proven over and over again to push the sale forward. Adapting it as needed to the prospect and situation at hand.